How to Get and Stay Focused in Your Coaching Business

by Amanda Abella  - July 26, 2022

The astrological retrograde craziness on the planets may be affecting business people worldwide! I have found it difficult to get focused on my coaching business. You may also be experiencing this same lack of focus, which is why I’m bringing you this info on how to get focused and stay focused in your coaching business.

Getting Distracted When Running a coaching Business

I know I don’t make much money when I get distracted and unfocused in my business. And when I don’t make money, I’m not a happy camper. In addition, I feel ungrounded when I’m unfocused, and that’s how I’ve been feeling for the past several months.

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There’s been a lot of distractions in the world lately, so let’s get focused and stay focused so we can leave the cloudy, confusing place we’ve been living. The first item on our list to focus on is setting clear goals and targets.

How to Set Clear Goals and Targets in Your Business

When I have a specific sales and cash goal each month, I can get hyper-focused on what I need to do to accomplish those goals. When I don’t have a goal, I am screwed because I don’t know what to do! Goals give me focus, so I know what to do and who to reach out to.

Goals give you focus and put a dollar sign behind your target. Doing the math to see how close you are to your goal helps you to figure out what’s required of you and your team. With a goal in place, you can stay laser-focused on how to hit the target. If there’s one change you make in your business this month, I’d highly advise you to create a SMART goal for your business.

How to Achieve Your Goals You Set for Your Business

To achieve the goals in your business, you’ll want to spend the bulk of your time on income-generating activities. For example, I’ve spent a large amount of time in the last three years on systems and team training. And while I need all of those things, as my business grows and scales. And although they’re technically not income-generating activities, they are long-term play.

Income-generating activities directly bring money into your business. Therefore, you need to ask yourself questions to see if you’re accomplishing income-generating activities: What are you doing today that could add money to your bank account? Who do you need to call? Who do you need to follow up with? Who do you need to book a sales call with? How do you need to market? Who do you need to network with?

Set Client Boundaries to Achieve Your Monthly Business Goals

Learning how to set boundaries and say no are two actions that will keep you sane and out of the hustle culture. This is easier said than done if you’re a recovering or current people pleaser. I always want to give more, and giving is good unless you run yourself into the ground, which some of us have done. In addition, some requests that people ask of you won’t make sense for your business goals, so you’ll need to learn to say “no” to those clients and refer them to another person in your network who makes sense to work with them.

What are you willing to do? What are you not willing to do? What are your rules of engagement? Enforce your boundaries and know it’s OK to say no – and you don’t owe anyone an explanation. Speaking of boundaries, make sure to schedule downtime in your schedule.

So, if you have a goal and a target you’re trying to hit, then make sure your sales goal and target are SMART (specific, measurable, achievable, relevant, and time-bound). With a goal, you can achieve your business goals and your own damn sanity succinctly. Avoid saying yes to everything so you can get clear on your boundaries, too.

Resources that are mentioned or add value to this episode:

 

The Importance of Understanding the Sales Process

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