In this week’s video, we’re talking about how to use AI to boost your online marketing strategy. I’ll also be sharing some of the results I have discovered based on the data we’re seeing in my business.
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AI Marketing: Time and Money Saved
Perhaps the most exciting thing about AI Marketing is the fact that you can produce more content at higher frequencies and lower costs without it taking so much time.
Since December we have been able to:
- Pump out daily long form videos that a keyword and search friendly
- Create their accompanying blog post
- Add two more days of email marketing per week – some days getting emails two or three times a day if there is a promotion
- Post almost daily short form content on multiple channels
This has led to:
- An increase in subscribers
- Videos on YouTube getting thousands of views
- People finding my company via search on YouTube and Google
- Me being able to do consistent livestreams which went from 20ish views to some videos getting nearly 1000 views
- A LOT more engagement
- New clients
In fact, someone is in my DMs right now as I’m writing this telling me how they’ve noticed how consistent I have been in the last couple of months. People are seeing my content at LEAST three times more than they used to and it’s catching on.
Now here are some of the specific ways to use AI marketing to boost your visibility.
Video Marketing
We’ve been able to quickly research, create and distribute both long form and short form videos across multiple platforms. I’m working on this this morning and an entire month’s of video and social promotions will be done in half a day.
Social Media
AI marketing tools come in handy when your creative brain juice has run dry and you need an Instagram caption for the day. You can use the tools to give you a base and then make sure to put your own spin on it.
Email Marketing
AI marketing tools have allowed us to increase the output on our email marketing. Last year I noticed that if we had a promotion going on and I simply sent 2 to three emails a day that sales would drastically increase – especially on the last day of the promotion.
The problem most businesses have with email marketing is they don’t do it enough. They think once a week is enough and then wonder why their email list doesn’t buy from them.
I recently heard someone say they send four to five emails PER DAY and are grossing million dollar months. I’m going with what they say because clearly, they have the data and results. While we’re not at four to five emails a day – yet – we have been able to increase weekly frequency to seven days a week and some days we are able to send two emails a day.
Final Thoughts
AI Marketing is allowing businesses to increase their visibility without it taking a whole lot of time or costing a lot of money. The more people know you, the more likely you are to make money. Of course, that is assuming you also understand sales prrocess and sales skills which we can help you with in Persuade to Profit.